Seatback Advertising that Moves with Ridership
Put your message where riders look most. Turn commutes and rideshares into measurable engagement with QR/NFC and live analytics.
Reach Riders, Repeatedly
Capture daily riders during commutes and trips. Achieve repeated impressions that build recall across routes and peak hours.
Instant Rider Interaction
Each banner includes QR or NFC. Riders scan in seconds while you track scans, clicks, and conversions in real time.
Data-Driven Allocation
See performance by vehicle, route, city, and hour. Shift budget toward rides that deliver the strongest ROI.
Ridership analytics, route heatmaps, peak-hour trends, and BI/CRM export included.
Advertise Smart. Measure Everything.
Our information module enables targeted messaging, effortless user access to essential content, and real-time engagement insights, all through a compact, integrated solution designed for modern environments.
Get Started NowReal-Time Analytics
Track every scan and interaction as it happens. View dashboards that break down engagement by location,and time of day.
Geo Targeting
Deliver campaigns to the right audience at the right time. Prioritise high‑traffic zones during rush hours and events.
Dynamic Creative
Update your creatives and offers instantly. A/B test messaging to optimise conversion.
Lead Capture
Integrate forms and connect them to your CRM. Capture leads directly from interactions and nurture them with automated follow‑ups.
Data & Insights
Understand the full lifecycle of each scan. Our analytics platform gives you the tools to discover when and where your campaigns perform best.
- Heatmaps of scan density across cities and routes
- Engagement timelines to identify peak hours
- Reports to allocate budget more effectively
- Campaign comparisons to see which creative resonates most
- Export data to your BI tools and CRM via API
- Set up conversion tracking to measure sales and sign‑ups
- Receive alerts when scans spike beyond expected thresholds
- Apply machine learning models to predict future performance
Pricing & Plans
Professional
- Per Car
- Advanced analytics & heatmaps
- API access & exports
- Priority email & chat support
Enterprise
- Dedicated account manager
- Custom integrations (CRM, ERP)
- Bespoke reporting & predictive models
- 24/7 support with SLA
Security & Compliance
We prioritise privacy and regulatory adherence. Nainformatics processes only pseudonymised scan data unless a user explicitly provides personal information through a form.
All data is stored and processed in compliance with applicable laws, including PIPEDA in Canada and GDPR in the EU. Our legal team continuously monitors regulatory changes to keep you protected.
We adhere to advertising standards and restrict illegal, discriminatory, or unsafe content. Each campaign is reviewed to ensure it meets our guidelines.
Ready to Transform Your Campaigns?
Join the next evolution of OOH advertising with Nainformatics RIB solutions. Start delivering targeted, measurable campaigns that connect with consumers on the move.
Get Started Now